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“国宝第一市”山西运城发力文商融合变流量为增量,“国宝第一市”山西运城发力文商融合变流量为增量_我的网站

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一 | 　　太原8月26日电 (记者李庭耀)“‘十五五’时期，我们将继续紧扣‘文商融合旅游热点门户’定位，把文旅流量转化为产业富民的增量。”山西省运城市副市长张锐25日表示。　　运城被称作“国宝第一市”，关公文化、永乐宫壁画、运城盐湖等IP热度持续攀升。张锐介绍，“十四五”期间，运城文旅产业蓬勃发展，“国宝第一市”品牌影响力持续提升，接待人数、门票收入、综合收入年均增长都超过20%。

二 | Rakul Preet Singh recently attended an event where she discussed the age gap between male and female leads in the same film. She also spoke about her collaboration with Ajay Devgn in De De Pyaar De 2. At the Agenda Aaj Tak 2025 event, Rakul Preet Singh discussed her romantic pairing with Ajay Devgn in De De Pyaar De 2. She said, “The film received a very good response. It received a lot of love from the audience. She expressed that there are very few actresses who have the opportunity to play such roles, and mentioned, “I hope that I will continue to be offered similar roles in the future." Addressing the age difference between herself and Ajay Devgn, she said, “I have seen many real-life couples with a significant age gap. Making a film with such content is difficult.” Rakul further shared, “We haven’t shown in the film that people easily accept such relationships. We have shown the impact and the drawbacks of such relationships. When Rakul was asked if it was challenging to play a romantic interest opposite Ajay Devgn in the movie, she said, “Acting is a weird process. Between action and cut, you are a different character. I don’t even know how that switch happens. We laugh before crying in a scene. There’s a lot of hustle and bustle on the set. But as soon as the camera turns on, a switch flips inside you. Ajay sir will always be ‘sir’ to me. I grew up watching him. He is a superstar. The respect for him will always remain. Rakul concluded her comment, saying. “We don’t start firing guns on the street after watching an action movie. Some films are made for impact, some for entertainment.” De De Pyaar De 2, starring Ajay Devgn, R Madhavan and Rakul Preet Singh among others released last month and was praised by the audience for showcasing a topic and giving it a clever and humorous touch. Also Read: De De Pyaar De 2 Review: Madhavan, Rakul Preet and Ajay Devgn Shine in This Comedy of Manners。今年春节，运城入境游增速175%，跻身全国前十；“五一”期间，运城抖音团购销售额增幅在全国三线及以下城市排名第一。　　“以文引流，让国保‘活’起来。”张锐表示，运城将系统构建关公文化、池盐文化、黄河文化、根祖文化矩阵，创建国家文物保护利用示范区，加快绛州古城保护修复，推动西阴考古博物馆、永乐宫壁画博物馆建设，实施“国保开门”工程，让文化软实力成为产业硬支撑。　　同时，运城将创建盐湖国家级旅游度假区，加快七彩盐湖、22号堤埝等核心节点提升，让“死海”变“活景”；以关公故里创建5A级景区为牵引，建设世界级关公文化体验胜地；支持鹳雀楼、永乐宫、绛州古城等重点景区提档升级，形成“龙头带动、全域支撑”新格局。　　坚持以商增值，让游客“留下来”。运城将大力发展赛事经济、微短剧经济，推出“跟着赛事去旅行”“跟着短剧去旅行”系列活动。做强“运城礼物”文创品牌，培育“首店、首秀、首演”，打造更多国货潮品，让游客把“国宝第一市”的故事带回家。　　张锐介绍，运城将推动文旅与科技、工业、康养、体育、教育深度融合，运用AR/VR打造沉浸式体验；发展露营经济、后备箱集市等新场景，吸引年轻客群，让运城成为人们向往的“好运之城”。

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